PersonalBranding101‬ - Maji Mazuri

#‎PersonalBranding101‬ It was a great pleasure sharing with Maji Mazuri Youth, I hope the lessons learned will help you all in shaping your personal brand that you desire which will come with a bundle of opportunity for self and others...

Personal Brand

1. Your Value Proposition: What do you stand for?
2. Differentiation: What makes you stand out?
3. Marketability: What makes you compelling?

The Brand Audit

1. What You think you are
2. How Others perceive you
3. What You actually are

Discover your brand!

1.  What are your core competencies?
2. Your Personal Value Statement
3. Your Personality

The Diary - Business and Leadership

‪#‎AfricaRising‬ Africa is a blessed continent come to think of it, we only need to change our behavior and appetite to some things and we will achieve our utmost greatness.

‪#‎MyTake‬

1. Visionary and transformative, Leadership vs. power
2. Delete old tradition like FGM and wife inheritance practiced in some areas and many more old practices that doesn't have space in the 21st century
3. Stop civil war invest in our people through education and appreciation of hard work.
4. Proper management of our natural resources
5. Invest in youths
6. Build institutions that will see implementation of all our policies in a fair and square manner rich or poor
7. Redefine our political space and culture it's not about who wins or losses this isn't an Olympic games rather we all should work towards building great nations that forms Africa.
8.Unity of our people despite our diverse backgrounds that makes us special and not enemies.
9. Change our philosophy of going to school which shouldn't be to get employed after finishing school but rather to serve a greater need in the society and by creating jobs for self and others.
10. Built on our hospitality's by integrating more great value like Peace, Love and Unity just to mention but a few.

And many more ‪#‎ILoveAfrica‬

Add to the list this just part of a bigger list ‪#‎YourTake‬ ‪#‎OurVoice‬

#‎Business101‬ The question is how do you survive in a competive and the world of counterfeit of our hard worked idea?

‪#‎MyTake‬ ‪#‎Mydiary‬

1. Unique packaging with your coded quality mark.
2. Easy to use but it takes a unique process to achieve the product. Think for example mobile App. like WhatsApp a few engineers and developer can tweak it to many functions but millions of people use it without a manual.
3. What pains are you addressing? The need vs. your services.
4. Timely delivery and of quality
5. Customer care and customer satisfaction. Value for money.
6. Your distribution channels
7. Your marketing and branding strategy
8. Growth strategy, are you serving community or country etc.
9. Registered by authorities as a product or entity. Intellectual Property (IP).
10. Partnerships to get best quality and cut production costs.
11. Mass production and your pricing model.
12. Mastery in your process and calculation of risks.
13. Adapting to the market trends, being present!

Sustainable Innovation Expo – UNEA 2016

 This week ( 23rd - 27th May 2016) I will be attending the Sustainable Innovation Expo – UNEA at the UNEP headquarters in Nairobi, Kenya.

Web source: The Sustainable Innovation Expo (SIE2016) The Sustainable Innovation Expo (SIE2016) will bring together business leaders who will be called on to identify and apply resource-efficient and cleaner solutions and technologies, and to engage with governments in identifying the enabling conditions to scale them up. This is not just about what the private sector can do for sustainable development, but what sustainable development can do for the private sector. In the changing global landscape – where sustainability is high on the consumer agenda, climate change is threatening economic development, and inefficient practices are set to cause resource scarcity and price spikes – only those businesses and investors who embrace the new worldview will thrive. http://www.sustainableinnovationexpo.org/ 

One of the my best session attended was big data and innovation Delivering information for the SDGS

#Mytake key highlight personal notes

1.  Collaboration is a MUST for us to achieve the SDGS, actually in realizing anything moving forward.
2.  Big data is the new currency meaning in; Volumes, Velocity, Variety and of Value the question is should big data be open to the public? 3. How do me measure the implementation process? What can't be measured can't be managed #FoodForThought 

Check out; http://uneplive.unep.org/

Donation From Netherlands through Ernesto

Today marks the 100th soccer shoes donated since we started the Play Safe Campaign - Soccer Shoes way back in the year 2000. Thanks Ernesto for making this dream a reality through mobilizing your community in the Netherlands.

We at Wilsen Initiative (Wi) appreciate this donation of shoes and clothes to us which more than 35 kids benefited and  left very motivated…

We believe in 1% idea and 99% Action the journeys continues...

Skills2Brand Event!

On Saturday 14th May 2016, I had a chance to attend the Skills2Brand event organized by Yusudi (http://www.yusudi.co/skills2brand.html) at the iHub. The main objective of the event was to show the importance of creating a personal brand that will help the participant in their career prospects while embracing the digital space and tools.

#MyTakeAway 

It was inspiring to hear from the articulate speakers, especially on their personal journey's that has helped them build strong brands that connected with their career. One point that was cutting across all the speakers was how they transited from one career / job to the other and also currently some still running more than one schedule successfully for example Amina Abdi

“I had a wonderful time and experience and I was able to capture the below notes and pictures +throughMyLens photography which I hope might also inspire you in some way;

 

 Key Highlights;

1. Personal branding is a process and not an event.
2. Start from where you are!
3. Share your story and the more your express the more you learn.
4. When people come to you for some service or help it mean your brand is growing stronger and you should work hard in making sure it remains consistence.
5. Continues research is paramount in creating an effective brand.
6. Build your personal brand around your passion, skills , gift and talent.
7. To re-brand you need to develop a strategy for forging forward and in some instances you will be forced to drop friends that doesn’t add value to the brand you want to see in you.

 So what is Personal Branding? #MyTake Personal Branding is what people say about you when you aren't in the room. It is more from inside out approach where you become aware of what impression or mark you what to create but its effectiveness comes from feedback from others.

 Five values of great Personal Brand;

1.  Authentic
2. Consistent
3. Powerful
4. Visible
5. Valuable

 Question to ask yourself;

1.  What are your greatest strength?
2. What differentiates you from the rest ?
3. How does your uniqueness translate to your brand? Think Unique Selling Point.

 #YourTake

What else do you think is important in building your Personal Brand?

Made Through Soccer, What We Can Learn From Soccer

#SoccerLovers #Mytake

Yesterday, I watched Manchester City play against Real Madrid in a match that ended 1-0 in favor of Real Madrid who are in the finals of the UEFA Champions League finals against Athlectico Madrid in a Spanish affairs finals to be played at San Siro stadium in Milan, Italy, on 28 May 2016.

I was supporting Manchester City with reasons only know to me even though I think they weren't in their best form and Real Madrid deserved the win, was it fatigue or they were just beaten to their game?

Real Madrid expressed the greatest determination to seal the slot to the finals and a big congratulations to their former player who is now the head coach Zinedine Zidane. This is an impressive performance from Zidane, I love all the substitutes he brought to play who added some great impact pressing forward. From my diary of soccer playing and coaching, the best way to defend is to keep the ball and attack as much as possible and if you can add the extra goals the better.

What is the secret of a great coach that can be replicated in organizations and company’s leadership?

This is what I learn from soccer since I started playing and now coaching a community club at grass-root part time at Mathare North Rangers F.C in Mathare North, Nairobi. These philosophies informs my decision making in other unrelated quotas like work, building teams, leading other among others.

Top ten lessons from my diary as a community coach and player;

1. You have to be present during the match to win the game studying the way your team is playing and not forgetting the opponents.
2. The coach should be ‘fit’ for demonstrations, lead by example be an aspiration for others and not act like BOSS in the colonial era.
3. Your character and overall personality in dealing with conflict, decisions and most important building a team.
4. Your knowledge, experience, skills will also earn you credits don't forget your CV or portfolio. What else have you done?
5. Have a strategy and adapt to situations.
6. How do you handle your star players on and off the field just don't forget the star player can't play a lone this a team sports develop many other stars has we have witnessed with Leicester City winning the premier league.
7. The players should be well facilitated, treat the team with high level of professionalism, full stops! There are friends to the coach and sometime brothers or even sons playing for the team that you coach, how you treat the relationship will also earn you winning mileage.
8. Plan for transitions and this can be either players moving to other clubs or even getting injuries. Sign the ideal players and make it a process that is why the top clubs work with their academies to develop talents to scouts in finding the future season signing to join the club. This isn’t an event, it is a process.
9. Have some time for social time that the players can join in with their families or even watch a match together as witnessed by Leicester City players who joined Jamie Vardy at his home to watch the crucial match that was the title decider for their club.
10. How do you handle a win, a draw and a loss in points or a crucial match or at the finals. Do you blame or you use the situation to develop new strategies if the contract allows. If the contract ends how do you redeem yourself as a coach, what is you come back strategy?

What is your take? Please use #Coach if you are coach of any club from the grassroots etc, #SoccerFan if you are a fan

The below video documents my soccer journey; No destination I will keep inspiring many young people to use their skills and talents in any platforms and soccer is one my pathways. https://www.youtube.com/embed/ry0B8cxG9UI