Tuesday, April 30, 2024

Organisation Story.

Most organizations, in general, have not yet learned to link and learn from their own story, especially when it comes to the past, present, and future. Not many people with leadership responsibilities are able to effectively communicate the organization's story  to the point where it can draw in the necessary funding, elite talent, community support, etc. 

As Simon Sinek well-said: “People don't buy what you do; they buy why you do it and what you do simply proves what you believe."

What would you say about your organization if you had, say, three minutes to talk about it to a group of donors or, better yet, at a conference that is televised on several channels? 

#ElevatorPitch #StoryTelling

In the comments area, list your top three stories.

Here is a list to consider ๐Ÿค”๐Ÿ’ฌ 

These are only a handful of the areas in which the organization story can be conveyed; there are many more. Please feel free to add more. 

1. The history

2. Vision and Mission

3. The values 

4. The current strategic plan.

5. The team (Staff and Board).

6. The Impact.

7. Learned Lessons (Failures)

8. Your Worth (Assets) + Business model (IGV) + Sustainability Model.

9. The story of the founder. 

10. Funding portfolio

11. Your partners.

12. The market share and where you're placed (The Problem You're Tackling).

13. Organisation structure (Leadership and Governance). 

14. Compliance and Registration.

15. Your Call To Action based on the UN SDG's and any other global causes.


Founder 360° Wilsen Inspired Quotes.


"A great leader isn't identified by their expensive attire, homes, or wealth. It is by their words and deeds that everyone will have a decent life both during and after their rule." - Wilson Masaka, Youth Advocate and Social Entrepreneur.

Change Change Making

"Implementation of the laws that govern the organisation to the letter, regardless of who is in charge, is a more effective way to bring about lasting change." -Wilson Masaka, Youth Advocate and Social Entrepreneur.


" If you merely speak from a place of vision with nothing concrete to show, then only a small number of people will follow you, but they are the ones with a strong probability of sticking with you through to the very end since they weren't motivated by the rewards they will get before joining you." - 

Wilson Masaka, Youth Advocate and Social Entrepreneur.

Life Series

"Don't wait to be celebrated by people who already know you. Go miles away, where you aren't known by anyone, and create an impact." - Wilson Masaka, Youth Advocate and Social Entrepreneur.


"Nobody works in a vacuum, and there are many organizations tackling the same problem as you are. One of the things that makes you stand out is how well you serve and relate with your stakeholders (beneficiaries, workers, donors, partners etc), maintain your relevance, and find innovative ways to implement and adapt to changes (Research and Development)." - Wilson Masaka, Youth Advocate and Social Entrepreneur.

I am available for a Mater class session with your team on organization culture, organization story telling, and other topics if you would need further insights.

Do More / Be More / Be Different


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